Investor Presentation Website Buildout Design Project
Here’s a professional Upwork job post tailored to help you hire a skilled freelancer to build out your full investor-focused GoHighLevel stack for ApexCentinel.com. This version is clear, credible, and emphasizes collaboration with your copywriter and attorney for compliance.
Upwork Job Post Title:
Build Investor-Facing Website + Funnel in GoHighLevel for SEC 506(c) Offering
Job Description:
We are seeking a skilled GoHighLevel (GHL) expert to build a professional, investor-facing website and marketing funnel for our Reg D Rule 506(c) private offering under our firm, Apex Centinel Trust.
This project includes front-end website development, funnel integration, investor lead capture, email automation, accreditation gating, and investor portal access — all within a GoHighLevel environment.
You will work in collaboration with:
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Our freelance copywriter (already selected) to place professionally written content
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Our attorney, who will review for SEC 506(c) advertising compliance
✅ Scope of Work:
1. Website & Funnel Build (GoHighLevel)
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Custom homepage with strong branding and trust signals
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Dedicated funnel landing page(s) for investor interest
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Gated content access (e.g., pitch deck, explainer video)
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Disclaimer and compliance banner setup
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Calendly (or GHL-native) appointment booking integration
2. Investor Funnel Automation
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Investor lead capture and segmentation
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Automated email sequence setup (5–7 emails)
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“Accredited investor” self-disclosure logic with routing
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Embed third-party accreditation verification (e.g., VerifyInvestor.com or ParallelMarkets)
3. Platform Integrations
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Embed video pitch (Loom/Vimeo)
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PDF viewer or download locker
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Member access gating logic (via GoHighLevel or optional Memberstack-style gating)
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CRM tagging, pipeline automation, and investor status tracking
4. Compliance Support
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You will not be responsible for legal review — our attorney will handle final sign-off
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You must be able to implement structural recommendations to ensure SEC 506(c) compliance: gating, disclaimers, and tracking
Ideal Candidate Will Have:
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Proven GoHighLevel build experience (funnels + CRM)
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Experience building investor, finance, or high-trust lead gen websites
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Familiarity with gated content, accreditation processes, or Reg D/Reg A funnels a major plus
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Ability to collaborate smoothly with copywriter, attorney, and our founder
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Strong attention to design polish, structure, and security
️ Tools/Stack to Be Used:
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GoHighLevel (main platform for site, CRM, automation)
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VerifyInvestor.com or ParallelMarkets.com (investor verification embed)
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Loom or Vimeo (for video pitch)
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Calendly or GHL appointment module
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Zapier or Make (light integrations if needed)
Timeline:
We’d like to launch the full stack within 3–5 weeks from hire date, depending on milestones. We’ll provide content and pitch assets as needed.
Budget:
We are open to fixed-price proposals or hourly with milestones. Please include:
To Apply:
Reply with:
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A few examples of GoHighLevel sites or funnels you’ve built
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Whether you’ve worked with investment, fundraising, or gated lead gen
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Your availability to start and time estimate
We’re looking for a strategic builder, not just a button-pusher. If you understand how to create high-trust experiences that move investors through a funnel toward verified onboarding — we’d love to work with you.
Below are a set of platform recommendations we are looking at for onboarding investors.
We want to advertise a 506(c) Regulation D offering to attract accredited investors using Google Ads and funnel programs, but there are strict compliance rules you must follow.
✅ Legal Basis: General Solicitation Permitted
Rule 506(c) of Regulation D allows you to engage in general solicitation and advertising, which includes:
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Google search ads
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Facebook/LinkedIn ads
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Funnel programs (e.g., ClickFunnels, Kajabi, Leadpages)
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Email marketing, webinars, podcasts, etc.
BUT — you must:
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Only sell to verified accredited investors
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Take “reasonable steps” to verify their status
✅ What “Reasonable Steps” to Verify Means
The SEC requires more than just a checkbox or self-attestation. You must collect evidence such as:
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Tax returns, W-2s, or 1099s
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Bank/brokerage statements
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Third-party verifications (CPA, attorney, investment advisor letters)
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Credit reports (for net worth method)
You should document this process carefully.
✅ Ad Funnel Compliance Best Practices
To stay compliant, your landing page and funnel program must:
1. Include Clear Disclaimers
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State that it’s a Rule 506(c) offering
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Indicate that only accredited investors may invest
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Add disclaimers like: “This is not a public offering. Investment opportunities are limited to verified accredited investors under SEC Rule 506(c).”
2. Restrict Access to Offering Materials
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Don’t show detailed investment documents or offering memoranda unless someone has verified accreditation
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You can collect emails, schedule calls, and provide basic info before verification, but only let verified investors access full offering details
3. Track & Document Verification
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Use platforms like VerifyInvestor.com or Accredited.AM
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If DIY, securely store all evidence and audit trails
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Include accreditation step before purchase/investment confirmation
❌ What to Avoid
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Offering securities to non-accredited individuals, even by mistake
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Failing to verify investor status (just checking a box is not enough)
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Advertising vague “investment opportunities” without identifying it as a 506(c)
Tools That Help
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Marketing Funnels: ClickFunnels, Unbounce, GoHighLevel, Leadpages
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Ad Platforms: Google Ads, Meta (FB/IG), LinkedIn (target by income/position)
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Verification Services: VerifyInvestor, EarlyIQ, Parallel Markets
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CRM/Compliance Automation: HubSpot, ActiveCampaign with Zapier or Make integrations
Pro Tip: Document Everything
Create a compliance binder with:
This can protect you if the SEC audits your offering.
Would you like:
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A compliant funnel template for ClickFunnels or similar?
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Sample ad copy for Google or Facebook?
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A checklist for your 506(c) marketing campaign?
Let me know — I can help you design a fully compliant and effective investor funnel.
There are several specialized software platforms designed to help you market, manage, and verify investors for a 506(c) Regulation D offering—particularly when advertising to accredited investors. These platforms cover everything from compliance and accreditation verification to investor onboarding, communication, and fund administration.
Categories of Specialty Software for 506(c) Offerings
1. Accredited Investor Verification Platforms
These help you comply with the SEC’s “reasonable steps” requirement under Rule 506(c).
Platform |
Features |
VerifyInvestor |
SEC-compliant accreditation verification by licensed attorneys. Fast turnaround. |
Parallel Markets |
One-click reusable accreditation passport. Can integrate into your funnel or site. |
EarlyIQ |
KYC, AML, and accredited investor verification bundled. Can be white-labeled. |
KoreConX |
Integrated solution for compliance, investor onboarding, and verification. |
2. Investor Marketing & Funnel Automation
These tools allow you to run ads, capture leads, and funnel only accredited investors to your offering.
Platform |
Features |
ClickFunnels |
Custom funnels for email capture, drip campaigns, and calls-to-action with gated investor materials. |
Leadpages |
Landing pages with disclaimer banners, optimized for paid traffic. |
Kartra |
All-in-one funnel + CRM + email automation platform. Great for gated investor content. |
GoHighLevel |
Advanced automation, white-label CRM, appointment setting, and lead scoring. |
You can integrate these with investor verification platforms (via Zapier, Make, or direct APIs).
3. Investor Portals & Subscription Management
These platforms allow you to onboard, manage, and report to investors seamlessly.
Platform |
Features |
SyndicationPro |
Full investor portal, 506(c) support, accreditation verification, e-signing, capital tracking. |
InvestNext |
White-label fundraising and investor portal. Handles wire instructions, K-1s, and CRM. |
Juniper Square |
Built for real estate syndications and private offerings. High-end LP and GP dashboard. |
Carta |
Best for cap table management and equity ownership, including private offerings. |
4. Fund & Compliance Management
To track shares sold, issue K-1s, and stay SEC-compliant over time.
Platform |
Features |
Assure.co |
Specializes in SPVs and back-office support for private offerings. |
Fundwave |
Fund accounting, investor portals, and capital call workflows. |
FundAdminChain |
Blockchain-based fund administration. Strong for hybrid asset/token deals. |
⚙️ Example Workflow Using Specialty Software
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Ad Funnel (ClickFunnels + Google Ads): Attract leads → gated content
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Verification (VerifyInvestor or Parallel Markets): Ensure 506(c) compliance
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Investor Portal (SyndicationPro or InvestNext): Upload offering docs, collect funds
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Compliance (Assure.co or Carta): Track ownership, K-1s, updates
Here’s a recommended tech + ad strategy stack for your 506(c) private offering under Apex Centinel, tailored for:
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General solicitation via Google, LinkedIn, and email
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Accredited investor verification
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Full onboarding into a secure investor portal
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Automation and compliance
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Professional impression without excess cost
Recommended Tech Stack: Funnel → Verification → Onboarding
Stack Layer |
Platform |
Function |
Est. Monthly Cost |
Funnel & Email CRM |
GoHighLevel (Agency Starter) |
Capture leads, automate emails/SMS, CRM, booking |
$97/mo |
Landing Pages |
Built-in (GoHighLevel) |
Gated landing pages with disclaimers, call-to-action forms |
Included |
Accredited Verification |
VerifyInvestor |
SEC-compliant third-party legal verification (per investor) |
$60–$70/investor (no monthly) |
Investor Portal |
SyndicationPro |
White-labeled portal, e-signing, investor updates, cap table |
$199–$499/mo (Starter to Growth) |
E-signing Integration |
HelloSign or built-in via SyndicationPro |
Secure document signing |
Included or $20/mo |
Optional Video Hosting |
Loom Pro or Vimeo |
Pitch video for gated funnel |
$10–$20/mo |
Optional Upgrade: Use Kartra ($99/mo) if you want native shopping cart, video hosting, course delivery, and CRM all-in-one.
Estimated Software Stack Cost Summary (Monthly)
Tier |
Features |
Monthly Total |
Lean |
GoHighLevel + VerifyInvestor + SyndicationPro (Starter) |
~$296/mo + per-investor fees |
Advanced |
Includes HelloSign, SyndicationPro Growth |
~$519/mo + per-investor fees |
No per-investor fee from SyndicationPro unless you choose a volume pricing tier — verification cost is separate per user via VerifyInvestor.
Advertising + Dux-Soup Strategy & Budget (LinkedIn + Google)
Google Ads (Search Campaign)
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Goal: Drive traffic to a “Gated Investment Opportunity” landing page
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Keywords: “accredited investor opportunities”, “Reg D investments”, “private equity crypto”, “conservative investment private placement”
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Budget:
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CPC Range: $1.80–$6.00 depending on competitiveness
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Conversion Goal: Capture contact info → Verification → Portal access
️ LinkedIn Outreach with Dux-Soup
Total Monthly Budget Estimate (Starter Phase)
Category |
Cost |
Funnel Software Stack |
~$296–$519/mo |
Investor Verifications (per verified) |
$60–$70 each |
Google Ads |
$900/mo (test phase) |
Dux-Soup |
$50/mo |
LinkedIn Ads (optional) |
$600/mo |
Suggested Starter Total: $1,246–$2,069/mo + verification cost per accredited investor
Additional Recommendations
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Use Loom or Vimeo for a 5–7 minute explainer video on your offering
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Create an investor pitch PDF — make it downloadable after email capture
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Use Calendly for scheduling verification or Q&A calls
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Incorporate Trust Signals: SEC Reg D notice filed, attorney verification of offering, investment banker letter of intent
JamesPolk.net/private-offering is where I have staged my content to begin this build. I want to build apexcentinel.com how much should I spend for the website and what platforms should I use? How much will a build cost?
To professionally build ApexCentinel.com as a trusted destination for your 506(c) private offering, while integrating your staged content from JamesPolk.net/private-offering, you’ll want a platform and tech stack that balances credibility, funnel functionality, investor compliance, and long-term flexibility.
Here’s a breakdown of what you should spend, what platforms to use, and what a build will cost — whether DIY, freelance, or agency-built.
Recommended Build Goals for ApexCentinel.com
Since your site is investor-facing and high-trust, it must:
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✅ Look polished and professional
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✅ Clearly explain your investment structure
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✅ Feature gated access to offering materials (pitch deck, PPM)
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✅ Allow investor onboarding (manual or portal-integrated)
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✅ Be SEC-compliant for 506(c): disclaimers, accreditation gate, tracking
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✅ Integrate email capture, follow-up automation, and verification tools
Platform Recommendation Options
Best All-in-One Stack (Managed, No-Code)
[Webflow + Memberstack + GoHighLevel embed]
Tool |
Purpose |
Cost |
Webflow |
Front-end CMS (secure, high design quality) |
$23–$39/mo |
Memberstack |
Gated content access for verified investors |
$29–$49/mo |
GoHighLevel (or Kartra) |
CRM, funnel automation |
$97–$199/mo |
Optional: Zapier |
Integration automation |
$20/mo |
✅ Pros: High design control, excellent trust impression
✅ Cons: Slightly steeper learning curve than drag/drop builders
Faster Funnel-Focused Build
[ClickFunnels 2.0 or GoHighLevel Site Builder]
Tool |
Purpose |
Cost |
GoHighLevel (Site + CRM + Email) |
One-stop for everything |
$97/mo |
OR ClickFunnels 2.0 |
Funnel builder + CRM |
$147/mo |
✅ Pros: Quick deployment, built-in CRM, gated pages
✅ Cons: Less visual polish unless you customize heavily
WordPress Stack (Developer or Hybrid Build)
[WordPress + Elementor + WP Rocket + Gravity Forms]
Tool |
Purpose |
Cost |
WP Engine Hosting |
Managed security/speed |
~$30–$60/mo |
Elementor Pro |
Drag-and-drop builder |
$59/year |
WP Rocket |
Speed optimization |
$49/year |
Gravity Forms |
Gated investor form + logic |
$59/year |
Embed VerifyInvestor or ParallelMarkets widget manually |
Free embed options |
|
✅ Pros: Highly extensible, scalable
✅ Cons: Requires maintenance + security diligence
Website Build Cost Breakdown
Build Type |
Description |
Estimated Cost |
DIY (No-Code) |
You build using Webflow/GoHighLevel/ClickFunnels templates |
$0–$500 (plus platform fees) |
Freelancer |
Web designer/developer from Upwork or Toptal |
$1,000–$3,500 |
Boutique Agency |
Full design, compliance strategy, automation |
$5,000–$15,000+ |
If you’re funnel-focused and know what you want (e.g., replicate JamesPolk.net content with better design and structure), then DIY or a skilled freelancer will give you 90% of the benefit at 10–30% of the cost.
Recommended Budget Allocation for ApexCentinel.com
Category |
Suggested Monthly Budget |
Hosting + Platform (Webflow or GoHighLevel) |
$100–$150 |
Optional Zapier or video hosting |
$20–$30 |
Design/Build (one-time) |
$2,000–$5,000 (freelancer) |
Content & Copywriting (one-time) |
$500–$1,000 |
Funnel Automation |
Included in GoHighLevel or CF |
➡️ Estimated Total One-Time Build Cost: $2,500–$6,500
➡️ Ongoing Monthly Cost: ~$120–$200/month
️ Sample Tech Stack for ApexCentinel.com
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Frontend Website: Webflow (with investor-ready styling and SSL)
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Investor Gating: Memberstack (lock access until accredited)
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CRM & Automation: GoHighLevel (capture → email → verify → onboard)
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Verification: Embed VerifyInvestor or ParallelMarkets
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Video & Docs: Loom + PDF Deck (gated or email-released)
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Compliance: Legal disclaimers, verification before access, tracking log
✅ Next Steps I Recommend
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Use your JamesPolk.net/private-offering page as a content skeleton
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Choose either:
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GoHighLevel + Template funnel (faster, simpler)
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Webflow + Memberstack (polished, scalable)
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Hire a freelancer (I can help you write the job post)
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Set up integration with VerifyInvestor.com and build your email onboarding sequence
Here’s a full breakdown of both the build-out cost and ongoing monthly costs for your investor-facing funnel and website for ApexCentinel.com using GoHighLevel, along with your advertising and verification expenses.
1. Build-Out Cost: What You Should Pay the Freelancer
Recommended Budget Range
Type |
Scope |
Price Range |
Freelancer (Experienced) |
Full-stack GoHighLevel funnel + site + integrations + automation |
$2,000 – $4,500 one-time |
Freelancer (Mid-level) |
Less automation, standard design/templates |
$1,200 – $2,000 one-time |
Agency (Boutique) |
High polish, branding, testing, investor portal setup |
$5,000 – $10,000+ one-time |
Suggested Payment Plan
2. Monthly Costs: Tech Stack (GoHighLevel + Integrations)
Item |
Tool |
Monthly Cost |
Funnel Builder + CRM + Email |
GoHighLevel (Agency Starter) |
$97/mo |
Gated Content & Membership (optional) |
Memberstack / native GHL login |
$0–$49/mo |
Video Hosting |
Loom Pro / Vimeo |
$10–$20/mo |
Appointment Booking |
Calendly Pro / GHL native |
Free–$12/mo |
Automation |
Zapier (for VerifyInvestor/CRM bridge if needed) |
$20/mo |
Total Platform Cost Estimate:
→ $97–$178/month depending on whether you use premium integrations
3. Monthly Ad Spend Recommendations
Google Ads
-
Purpose: High-intent lead capture via search keywords
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Starter Budget: $30/day = $900/month
-
Scale Budget (after testing): $100/day = $3,000/month
-
Expected CPC: $2.50–$5.00 (finance/advisor terms)
LinkedIn Ads (Optional)
-
Purpose: Target HNW individuals, fund managers, finance execs
-
Starter Budget: $20/day = $600/month
Dux-Soup (LinkedIn Automation)
Total Monthly Budget Summary
Category |
Monthly Cost |
GoHighLevel Stack |
$97–$178 |
Ad Spend (Google) |
$900–$3,000 |
Dux-Soup + LinkedIn |
$90 (approx.) |
Investor Verification (VerifyInvestor.com) |
$60–$70/investor (per verification, not monthly) |
➡️ Lean Launch Total (Starter Phase):
~$1,150 – $1,300/month (with $900 ad spend + platform + outreach tools)
➡️ Aggressive Growth Total:
~$3,200 – $3,500/month (with full ad scaling + platform + automation)
✅ Final Recommendation
For most high-trust Reg D 506(c) funnels, a smart phased rollout would be:
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$2,000–$4,500 build-out budget for a GHL funnel developer
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$1,150–$1,300/month in initial platform + outreach + ad costs
-
Increase ad spend as conversions start coming in and verification costs are justified
MAKING IT LOOK GOOD ENOUGH TO REALLY GO AFTER THE WARM LEAD MARKET! — THIS IS WHERE WE WILL START FROM.
leveraging warm leads first to raise a seed round before scaling to paid investor acquisition is both financially conservative and strategically effective. You’re asking two very important questions:
-
What’s the probability of closing early investments from a warm network?
-
What’s the bare minimum you need to spend to make the offering “look good enough” to convince them?
Let’s take these one by one.
1. Probability of Success with a Warm Network
✅ Why Warm Networks Convert Well in Private Raises
-
They already trust you personally
-
You’re able to frame the opportunity relationally (vs. cold logic)
-
You can walk them through everything — reducing perceived risk
-
They may invest to help you succeed, not just for ROI
-
Many want first access before outsiders benefit
Conversion Probability Estimate:
If you have:
-
20–30 warm contacts (friends, family, military, coworkers)
-
10+ who are accredited or near-accredited
-
A clean, compliant, simple-to-explain offer
You can realistically expect:
Stage |
Range |
Warm leads contacted |
20–30 |
Seriously interested |
6–10 |
Accredited or willing to verify |
3–6 |
Likely investors (25K–100K range) |
1–3 |
Probability of raising $25K–$100K+ within 30–45 days from warm market:
High (70–90%) if your materials are clean, compliant, and personally presented
This gives you enough to fund:
-
Compliance docs
-
Funnel + website setup
-
First round of ad spend
2. Smallest Amount You Can Spend to Look Professional
You need just enough visual and operational credibility to pass the “would I trust this with $50K?” test from people who know you.
✅ Minimum Stack & Cost Estimate for Warm Market Presentation
Asset |
Tool/Need |
Cost |
Legal Docs (PPM + Subscription + Note) |
SEC attorney review |
$3,000 |
Pitch Deck (PDF or Google Slides) |
You or copywriter + template |
$0–$300 |
Landing Page (single-scroll or Notion) |
Webflow, Carrd, GoHighLevel, or Notion with branding |
$0–$200 |
Email Domain + Contact Email |
Google Workspace |
$6/mo |
Zoom for Calls/Screen Share |
Free (Pro optional) |
$0–$15/mo |
Accreditation Verification |
VerifyInvestor (per lead) |
$60–$70 per investor |
Explainer Video (optional) |
Loom Pro |
$10/mo or free tier |
Minimum “Looks Good Enough” Stack Total:
-
One-time: $3,300 – $3,500
-
Monthly (optional tools): $15–$30/mo
Optional additions that increase trust:
-
Custom domain email (vs. Gmail)
-
Personal video explaining offering
-
Clean PDF deck with professional visuals (your copywriter can help polish it)
Pro Tips for Closing Warm Market Investors
-
Use a Loom video or 1:1 Zooms to walk them through the offer
-
Frame it relationally: “You’re part of my first cohort — I want you in before we go public-facing”
-
Create urgency: “We’ll be turning on advertising in a few weeks, so this is the time to get in early”
-
Offer milestones: “Your funds will help us close legal docs, build funnel, and attract new investors”
-
Be transparent: Include how their investment will be used in tranches (e.g., $3K legal, $2K funnel, $5K ads)
Final Summary: Launch Plan With Warm Market
Action |
Timing |
Cost |
Finalize PPM + docs with SEC attorney |
Week 1 |
$3,000 |
Build simple deck + landing page |
Week 1–2 |
$0–$300 |
Start contacting warm leads |
Week 2–3 |
$0 |
Host 1:1 calls and share gated docs |
Week 3–4 |
$0 |
Run 3–6 verification checks via VerifyInvestor |
Week 4+ |
$200–$400 |
Raise first $25K–$100K+ to fuel broader launch |
By Day 45 |
ROI begins |